Welcome to my blog. My name is John Feser and I am one of the partners and owners of a creative communications company called The Iona Group. We work with Fortune 100 companies, small and medium sized business and non-profit organizations to help them creatively and effectively communicate their messages. If this sounds too much like a marketing message and more abstract, I apologize. It is always interesting when I describe Iona because what we produce is so diverse (corporate websites, HD video, eLearning, computer interactives), yet how we go about producing these various forms of communication is so incredibly similar. If you would like to learn more, check out our website at www.ionagroup.com.
I am fascinated by how we as humans communicate with each other and how our communication affects how we work and interact. I am interested in everything from our use of technology, to the written and spoken word as well as the impact it has on our relationships, our society and our culture. Obviously, communication is pervasive in every aspect of our lives; so much so that we tend to take it for granted.
My goal with this blog is to share my observations and experiences with communication and how they relate specifically to learning and human performance, especially in the workplace. I’ll explore what makes good communication work and why along with examples of ineffective communication. I welcome your comments and feedback on all my posts and sincerely hope that I learn as much from those who follow this blog as they learn from me.




