Rawlings Challenge

Rawlings, a high-end sporting goods manufacturer, was looking for engaging "mini-sites" to add to their corporate website to promote specific areas of content and new products.

How Iona Helped

Iona used its expertise in Flash design, animation and website building to craft specialized content areas highlighting historical perspectives, video libraries, and big-name player endorsements. Iona packaged all of the content and interactivity into bandwidth-friendly packages for ease of use by Rawlings customers.

Connection Made

Rawlings has received many compliments on the mini sites from external vendors and retailers. The Rawlings main website is tracking an increase in usage and the mini sites are a huge draw statistically. Rawlings was so satisfied with Iona’s work that they signed an additional contract for backend development of the entire main website.